How to Think Bigger (feat. Mattress Mack and Asymmetric Upside)

Most entrepreneurs spend the majority of their time doing things that, even if they work, won’t make a meaningful difference. Our default state is reactive, iterative work. To be a successful founder, you need to do things with the potential for asymmetric upside. Today, we talk about how to identify and incorporate tasks each day that – if they work – will fundamentally change your business. Today, we teach you how to think big. 

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