#77. Tiffany Yang, the co-founder of Sweety, shares her journey from taking her family’s small shaved ice cream shop and creating a nationally distributed brand in stores like Walmart and Costco. She shares the wild tale of landing Walmart as Sweety’s first retail customer and the challenges the startup faced along the way. Tiffany also highlights the importance of storytelling, persistence, and staying true to your brand values in the startup world.
Sweety Links: 
<ul>
<li>https://www.sweetyicecream.com/</li>
<li>IG/TikTok: @sweetyicecreamco </li>
</ul>
Startup Savant Links: 
<ul>
<li>https://startupsavant.com/podcast</li>
<li>https://www.youtube.com/@StartupSavantPodcast/</li>
<li>https://www.instagram.com/startupsavantpodcast/</li>
<li>https://www.linkedin.com/company/startup-savant/</li>
</ul>

Ethan Peyton

How Sweety Landed the #1 US Retailer as their First Customer

#77. Tiffany Yang, the co-founder of Sweety, shares her journey from taking her family’s small shaved ice cream shop and creating a nationally distributed brand in stores like Walmart and Costco. She shares the wild tale of landing Walmart as Sweety’s first retail customer and the challenges the startup faced along the way. Tiffany also [&hellip;]

Startup Savant Episode #77

How Sweety Landed the #1 US Retailer as their First Customer