In Episode 49, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Maddie Armitage, Director of Data & AI Solutions at BT, where they discuss how to build data products that get used to drive commercial benefit, which includes;
<ul>
<li>Getting business stakeholders to adopt a product led mindset </li>
<li>Why everyone has to be focused on outcomes and benefits </li>
<li>Prioritisation based on speed and value </li>
<li>Why AI should allow organisations to use data in a more effective way </li>
<li>Why good data product management is all about relationship building and good communication</li>
<li>The differences in building data products for internal use versus external use &nbsp;</li>
<li>Why better relationships equals better outcomes </li>
<li>The capabilities required to build successful data products </li>
<li>Why clear direction of travel and clear strategic thinking are critical </li>
<li>How a product mindset drives a focus on commercial outcomes </li>
<li>The importance of understanding how you contribute towards your business making money</li>
<li>How to ensure effective collaboration between data teams and business functions.</li>
<li>How you can get your organisation to use data is the crown jewels </li>
<li>If a data product approach helps with the measurement of value </li>
<li>Why you need to create shared outcomes, goals and responsibility with your business stakeholders</li>
<li>The future of the CDO role and can some become CEOs</li>
</ul>

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Kyle Winterbottom

S4 | Ep 49 | Building Data Products That “Sell” with Maddie Armitage, Director of Data & AI Solutions at BT

In Episode 49, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Maddie Armitage, Director of Data & AI Solutions at BT, where they discuss how to build data products that get used to drive commercial benefit, which includes; Getting business stakeholders to adopt a product led mindset Why everyone [&hellip;]

Driven by Data: The Podcast Episode #49

S4 | Ep 49 | Building Data Products That “Sell” with Maddie Armitage, Director of Data & AI Solutions at BT