Jim Weber: CEO of Brooks Running and Author of Running with Purpose

This week’s guest is Jim Weber, CEO of Brooks Running and author of Running with Purpose. Discover Brooks’ extraordinary challenging brand story as it went from near bankruptcy to finding its purpose and running to the front of the pack in the highly competitive global running market. Brooks is a turnaround tale for the ages on how a brand was re-founded and a passionate, determined team fueled its growth with performance gear and celebrating every runner’s run.